In June 2024, ATC – All Things Communicate has officially become part of E3 international agency network, “a group of companies who have realised that, by collaborating, sharing and supporting each other, they all become stronger”.
E3 brings together more than 30 independent agencies from all over the world, involving a total of over 1,700 communication professionals. These numbers allow the group to be “big enough to handle the most complex marketing challenges in virtually any industry or geography”.
Its members contribute to the collective skill set with a wide range of specialisations and expertise, with a strong focus on B2B.
We enthusiastically accepted the invitation to join the network and we see it as an excellent chance to expand our project opportunities outside of Italy, following years of well-established experience in collaborating with international brands based in countries such as Switzerland, the UK, the Netherlands and Turkey.
“Joining this network allows us to develop projects in partnership with other agencies and to rely on solid local support in multiple countries,” explains Donatello Occhibianco, General Manager of ATC. “In addition, the activities and events E3 organises every year provide valuable moments of discussion with professionals from all over the world to share best practices and expertise and foster mutual and constant improvement.”
In the first months of membership, we were already able to collaborate with a UK-based agency of the network in order to support the localisation of an international project, planting the seeds for a partnership that will hopefully evolve into future projects.
“I personally consider very motivating the idea of having a constant exchange with colleagues who face the same challenges in contexts that are culturally and professionally different from ours”, comments our Communication Director Karim Ayed. “For an agency like ATC, rooted in Italy but always open to international markets, this is not only an excellent opportunity to reinforce our global dimension, but also to transfer to our clients the know-how generated by the experience of our 1,700 new colleagues from all over the world.”
Jordan Audenaert, Chairman of E3, is delighted to welcome ATC to the E3 network: “E3 is not just there to extend geographical reach, but to bring new knowledge to members. E3 will therefore benefit both from having a new member in the important Italian market, and also from the specialist expertise and experience that ATC will bring to the network.”
